The Definition of Brand Photography?
Brand Photography is a group of curated images that embodies the essence of the business. This includes the people and processes behind the brand and the product/service and how it's used.
How I see BRAND PHOTOGRAPHY...
This is your chance to show customers your why, how you make their life better and the reasons your product/service is better than your competitors. Brand Photography brings in emotion and humanness through the images creating the like, know and trust factor.
Why do businesses use BRAND PHOTOGRAPHY?
In one word, Marketing. Brand Photography is essential for your Business' Marketing Strategy. Statistics show that visuals sell, and first impressions are everything. Wouldn't you want professional-quality images to represent your brand VS tolerable cell phone photos?